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SCALE YOUR BUSINESS

Comprehensive and immersive online programs with
built-in 1:1 support

Through The Wholehearted Brand™ library of programs, learn the branding and marketing methods that put authenticity and people first. Remain true to your values and mission without sacrificing reach.
Start Here
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JOIN THE FREE THE WHOLEHEARTED BRAND™ CAPTION-WRITING 5-DAY CHALLENGE

Learn how to write compelling copy and social media captions in LESS time and generate MORE engagement, while being authentically YOU. 

JOIN TODAY

Reclaim Your Power

Branding basics and magical marketing techniques tailored for Introverted, Empathic, and Sensitive Entrepreneurs. Authentically attract the clients you were meant to serve, while remaining true to YOU.
12-WEEK INTENSIVE

01

12-Week Intensive

The Wholehearted Brand™

A mix of a course and a mastermind, this program will give you the knowledge, guidance, and confidence to DIY your marketing through a variety of techniques.

VIEW Program
SELF-STUDY PROGRAM

02

Self-Study Program

The Brand Book Blueprint

Create a brand book that defines your brand. Our program includes a 1-hour video meeting with a strategist who will review your book and provide actionable next steps.
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FREE RESOURCES

Ready to succeed on your own terms?

Empaths can feel the energy & emotions of others. It is an intuitive gift, and unlike what others have told us over the years, being an empath, an intuitive and sensitive individual, is a strength when it comes to business and marketing. Here are some FREE resources to guide you on your unique entrepreneurial journey as an empowered empath.

A Guide to Wholehearted Conversations

10 Easy Ways to Add Subscribers to Your Email List

Simple Ways to Update Your Website

More resources
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ABOUT ME

Hello, I'm Nicole

As the CEO of HALCON Marketing and a strategist and consultant for nearly 15 years, I’ve helped national brands, small businesses, and non-profits transform into Wholehearted Brands™.
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As a highly empathic and intuitive person, I’ve faced my own challenges with how to show up as a business owner while remaining true to myself. I’m here to help you look deep inside yourself to uncover your true purpose and develop the strategies that let you stay authentic AND profitable.
About The Wholehearted Brand™
Happy Clients:
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THE EXCLUSIVE PROGRAM

Twelve Weeks.
20 Students. Priceless Branding and Marketing Guidance and Support

Gain expert knowledge and the confidence to DIY your marketing and remain an authentic voice. From branding and websites to social media and email marketing, we cover it all.
TELL ME MORE
"It's like Nicole was sitting right next to me the whole time, putting fancy marketing lingo into laymen's terms for me."
“It gave me all the answers I needed to calm my overwhelming stress about knowing I needed to implement marketing strategies into my family’s business, but not knowing how or even where to start. I learned so much about marketing in general, and feel so inspired to keep working on building the Breve Coffee brand. ”
– Kelly Wiesehan, Breve Coffee

"She really takes the time to understand who you are and what you need and tailored it to my company. She really enjoys seeing us being successful!"

– Nisha Tailor, Nisha Tailor Interior Design
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JOIN THE FREE THE WHOLEHEARTED BRAND™: CAPTION-WRITING
5-DAY CHALLENGE

Learn how to write compelling copy and social media captions in LESS time and generate MORE engagement, while being authentically YOU.
I'm Ready to Join

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